Meet Benthe

UGC CREATOR

BRAND OWNER

TALKING-HEAD SPECIALIST

BASED IN NL

I'M BENTHE COLEN

UGC creator, co-founder of an international consumer brand, mom. Bilingual NL and EN. I make talking-head video that converts. Not pretty content for pretty content's sake.

Work with me

About Benthe Colen

Bilingual UGC creator. Brand-owner mindset. Based in the Netherlands.

My name is Benthe Colen. I'm a UGC creator working with brands across the Netherlands, the EU, and the US. Before I ever pointed a camera at a product, I co-founded an international consumer brand. That means I've sat on the other side of the table. The side where you're picking which creator to hire, deciding which hook deserves €20k of test spend, and judging which video is pretty but unsellable.

My rule. Only create content I'd buy as a brand owner.

No trend-chasing. No aesthetic-first storytelling. Just talking-head, problem-solution, and conversion-focused content that moves CPA in the right direction. Every brand I work with gets that lens: content built by someone who thinks about the ad account, not just the camera.

Why bilingual matters.

I'm a native Dutch speaker who grew up using English daily. Most UGC creator competition is US or UK English-only. For brands launching across NL, UK, and DACH from one team, I can deliver the same script in both languages from a single shoot. That's a full production cycle saved. It's why most of my repeat clients book me again.

40+ brands. 59+ videos. NL + EN. 7-day delivery.

I've shot for Brabantia, Livom, Tomado, Mölke, Lightexpert, Nakamoto, Revitalash, and 30+ others. Most are Dutch and EU consumer brands across kitchen, home, beauty, kids, and outdoor. A few are US e-commerce brands using the EN versions for Meta and TikTok paid campaigns.

Track record

40+ Brands worked with
59+ UGC videos delivered
NL / EN Native bilingual
1 Consumer brand co-founded

How I work

What you can count on

01
Brand-owner thinking

Every brief gets read like I'm the one spending the ad budget. If a hook won't survive a cold-audience test, we change it before shooting.
Mindset
02
Speed without sloppiness

Standard delivery is 7 working days from brief sign-off. Retainer clients get 5. Speed comes from process, not from cutting corners.
Cadence
03
Transparent pricing

Three named packages, public prices in EUR, usage rights as separate line items. No "DM me for rates" mystery.
Trust

A taste of the work

Four pieces. Four brands.

Tap to play with sound. For the full archive, hit the button below.

Before/after

Livom Home

Demo

Brabantia Kitchen

POV

Mölke Travel

Demo

Nakamoto Kitchen

Brands talk

Why brands re-book

Benthe doesn't deliver pretty content. She delivers content that converts. Our CPA dropped 38% in two weeks.

Add real name Performance Marketing Lead · Brabantia

Bilingual EN+NL from one shoot saved us two production cycles. The talking-head format outperformed our agency-made ads 3:1.

Add real name Brand Manager · Mölke

Benthe gets briefed once and delivers without hand-holding. She thinks like an operator. Which is why we keep coming back.

Add real name Marketing Lead · Livom

Quick questions

About me

Where are you based?

I'm based in the Netherlands. Most of my clients are in the EU, UK, and US. Content is shipped digitally. Brands send the product, I shoot, files come back through your Drive or Frame.io within 7 working days.

How did you become a UGC creator?

I co-founded an international consumer brand first. Spent years on the brand side picking creators, briefing them, watching what worked and what flopped in our ad account. When I started making UGC myself, I had the unfair advantage of knowing exactly what brand managers were looking for. The first 5 brands hired me on referral within 3 months.

Why bilingual EN and NL?

I'm a native Dutch speaker who grew up using English daily. Most UGC creator competition is US or UK English-only. Brands launching across NL, UK, and DACH from one team can use my single-shoot for both languages. That's a full production cycle saved. It's also harder for US creators to copy as a competitive moat.

Do you take on every brief?

No. If I can't deliver a hook angle that I genuinely think will convert, I'll say so. Sometimes that means recommending a different creator. Sometimes it means rescoping the brief together. I'd rather lose a project than ship a piece that won't perform.

What brands have you worked with?

Brabantia, Livom, Tomado, Mölke, Lightexpert, Nakamoto, Revitalash, BukkitBow, Slaapwijzer, Vidsy, Meddy Bear, LaQlour, and 30+ others. Mostly Dutch and EU brands across kitchen, home, beauty, kids, and outdoor. A few US e-commerce brands using the EN content.

What's your turnaround time?

Standard delivery is 7 working days from approved brief. Retainer clients get 5-day priority. Same-week emergency turnarounds are possible but cost more. Always quoted upfront, never billed by surprise.

Can we book a quick call?

Yes. Book a 15-min Discovery Call directly. €47, refunded if we don't book a project, or deducted from your first invoice if we do. Or skip the call and email me. I reply within one working day.

Country/Region